More customers.
Less chasing.
Follow-up that runs itself.
I build and manage an automated system that answers every inquiry, follows up until they book, recovers abandoned carts, and brings customers back. CRM, AI chat and voice, all in one place.
13 Years in Digital Marketing & Paid Ads • E-Commerce, Healthcare, Law & Service Businesses
The Connected Stack FlowRama Builds On
One person.
One connected system.
From paid ads to CRM to email to AI automation, every piece below is built and managed by me directly, not handed off between separate tools or vendors. Here's the full range.
AI & Automation
AI chatbots and voice agents, lead qualification, appointment booking, after-hours call handling, missed-call text back, ticketing systems, AI knowledge bases, and conversational AI.
GoHighLevel CRM
Architecture and account setup, sub-accounts, white-label SaaS, pipelines and workflows, custom fields and tags, calendars and forms, multi-location setup, and API integrations.
Business Automation
Lead nurturing and follow-up campaigns, appointment confirmations and reminders, no-show recovery, recall and reactivation campaigns, and review automation.
E-Commerce Email Marketing & Revenue Automation
I build and manage connected email-marketing systems that turn WooCommerce customer activity into automated, personalized revenue journeys. Using FunnelKit Automations and GoHighLevel, I connect weekly campaigns, abandoned carts, segmentation, post-purchase follow-up, SMS, CRM pipelines, and revenue tracking into one coordinated system.
Websites & Funnels
Business websites and landing pages, appointment and sales funnels, lead capture systems, conversion optimization, and customer journey design.
Paid Advertising
Meta and Google Ads, media buying and campaign strategy, audience research and creative direction, conversion tracking, and ongoing campaign management.
Creative Assets
High-converting ad creatives, AI-generated images and videos, and landing page assets built for a specific campaign, audience, and outcome.
E-Commerce Revenue Systems
WooCommerce automation, abandoned and browse-abandonment recovery, post-purchase automation, product recommendations, customer retention and revenue recovery, and AI customer support.
Analytics & Tracking
Meta Pixel and Google Tag Manager, Google Analytics 4, custom events and attribution, and dashboards and reporting.
Platforms & Integrations
How It Works
Audit and Strategy
I review the current email platform, customer database, campaigns, automations, deliverability, and revenue performance.
Build and Integrate
I configure the email infrastructure, rebuild the automations, connect WooCommerce and FunnelKit with GoHighLevel, and create the customer pipelines.
Launch and Validate
I test every trigger, condition, email, webhook, purchase event, and recovery path before completing the transition.
Manage and Optimize
I create weekly campaigns, monitor deliverability, maintain the automations, and optimize the system based on revenue and customer behavior.
Systems built for
real businesses.
Seven client systems, from long-running accounts to builds currently in progress. Client names stay confidential, and detailed reporting is shared on request. Each one follows the same approach: understand the business problem, design the system, and track the operational and business outcome.
A dental group was losing patients between the ad click and the booked appointment.
Most of the advertising budget was working. The problem was what happened after the lead arrived. No structured follow-up, slow response times, and no system to recover no-shows meant that a large portion of interested patients never became booked appointments.
The Problem
- Leads came in but were not converting
- Pipeline had no structure or visibility
- Team stretched across too many tasks
- Appointments inconsistent across locations
- No-show patients were never re-engaged
- Ads and patient management disconnected
The System
- Every lead gets an automated response in seconds
- All leads tagged, staged, and followed up automatically
- Staff focus only on leads ready to book
- Multi-touch nurture recovers unbooked leads
- No-show reactivation runs without staff input
- Ads feed directly into one connected system
Business Outcome
Appointment Dashboard
Automation Workflows
Live System in Action
Patient Review Results
A multi-location law firm needed every website lead and phone call to land in one system.
Website leads were landing in email instead of a CRM, calls were scattered across many local numbers, and call tracking was not connected to anything. The firm needed one intake path across 11 locations without replacing the website form it already used.
The Problem
- Website leads arriving in email, not the CRM
- Calls scattered across many local phone numbers
- Call tracking not connected to the CRM
The System
- Website intake connected to GoHighLevel without replacing the existing form
- Click-to-call, AI chat, and an AI voice receptionist that separates new from existing clients and books consultations
- Pipeline logic built for cases with two parties
- Missed-call automation and SMS compliance registration
- Consultation reporting across locations
Business Outcome
An auto glass company was losing jobs to competitors who responded faster.
When someone needs a windshield replaced, they contact multiple companies and go with whoever responds first. Price and reviews come second. Speed wins. Every minute without a response is a minute a competitor has to close that job.
The Problem
- Lead volume coming in but conversion below potential
- No structured system for managing inquiries
- Team handling too many touchpoints manually
- High-intent leads not being captured effectively
- No centralized visibility across markets
The System
- AI-powered SMS contacts every lead within seconds
- Owner receives instant alert for every new submission
- Full pipeline tracks every lead from inquiry to job
- Automated follow-up for non-responders
- Centralized lead management across all markets
Business Outcome
FlowRama Revenue Recovery Engine. 23 Tracked Recovery Opportunities
An e-commerce brand was losing high-intent shoppers who left without completing their purchases, while support requests and order issues had no centralized tracking system. I developed and manage the FlowRama Revenue Recovery Engine, an automated system that captures recovery opportunities, organizes follow-up, and tracks potential revenue inside the CRM.
In the latest July 2026 reporting snapshot, the system tracked 23 open recovery opportunities. For context, the tracked recovery pipeline value was equivalent to approximately 71.7% of the Meta ad spend recorded in the comparable reporting period.
That figure is open opportunity value recorded in the recovery pipeline. It is not finalized collected revenue, and Meta campaign performance and recovery-system performance are reported separately.
The Problem
- High-intent shoppers were leaving without completing checkout
- Recovery opportunities were not centrally organized
- Follow-up was inconsistent and difficult to scale
- Potential recovered revenue was not clearly tracked
- Support requests and order issues lacked centralized tracking
The System
- Automated revenue-recovery workflow
- 23 recovery opportunities captured and tracked
- Open recovery pipeline value tracked against ad spend
- CRM pipeline provides clear revenue attribution and visibility
- Automated follow-up reduces ongoing manual work
- Customer-support ticketing organizes inquiries and order issues
Business Outcome
A premium B2B financial advisory firm needed a complete, AI-ready client acquisition system built from zero, across five regulated industries.
A financial infrastructure and advisory firm serving regulated industries, including private nursing and career schools, behavioral health clinics, medical practices, senior care providers, and audit support organizations, was repositioning as a premium advisory practice with no CRM system in place. Before hiring an appointment setter, they needed a clean, scalable foundation: lead source attribution across multiple niche websites, a structured pipeline from first contact through signed engagement, a qualification and scoring framework built for regulated B2B industries, and a system ready for future forms, automation, and AI intake. This build is currently in progress.
What Made This Complex
- Five distinct regulated verticals, each with different compliance and qualification criteria
- 9-field granular lead source tracking across domain, UTM, referral, and setter attribution, not a single dropdown
- 5-tier lead scoring framework built around specific operational thresholds (revenue, budget, decision-maker involvement, compliance complexity)
- An existing GHL account with a separate Client Onboarding system that could not be disrupted
- Every field, pipeline stage, and tagging decision required written client approval before configuration began
Three-Phase Build
CRM Foundation & Architecture
- 30+ custom fields across Business, Contact, and Opportunity objects
- 9-field lead source tracking on Contact and Opportunity
- 11-stage sales pipeline, New Lead through Won/Onboarding
- 5-tier lead scoring framework
- Existing onboarding system kept fully intact and untouched
- Documentation PDF and 2-part Loom walkthrough
Forms, Calendars & Automation
- Niche-specific intake forms for each vertical
- Discovery call booking and reminder automation
- Missed-appointment and no-show workflows
- Full email automation across the lead lifecycle
- Appointment setter workflow structure and task views
AI & Advanced Workflow Strategy
- AI intake and lead qualification strategy
- Voice AI roadmap for call intake and routing
- AI-generated CRM notes and summary automation
- AI lead scoring connected to the existing score field
- Super Agent architecture planning for full automation
What Made This Different
- Delivered a full Custom Field Data Dictionary for written client approval before touching the account
- Multiple scope refinement rounds with detailed, point-by-point responses before any build began
- Built with future AI, appointment setter, and multi-domain scalability in mind from day one
- Tags kept lean and non-duplicative of structured field data, per the client's explicit requirement
- Zero disruption to the client's existing systems throughout the build
WooCommerce Email Marketing & Revenue Automation System
Migration and reconstruction of a complete e-commerce email-marketing ecosystem for an established fashion retailer. The system connects WooCommerce and FunnelKit Automations with GoHighLevel CRM to manage email campaigns, customer segmentation, abandoned-cart recovery, post-purchase journeys, SMS follow-up, pipelines, and revenue reporting. The existing system's historical performance was audited to establish a baseline before migration and optimization.
Project Scope
- ~40,000 contact database migration and cleanup
- FunnelKit and WooCommerce automation configuration
- GoHighLevel CRM and pipeline integration
- Email and SMS customer journeys across the full lifecycle
- Weekly campaign management and branded email-template system
- Abandoned-cart and recovered-cart tracking
- Deliverability and suppression list management
- Campaign and automation analytics
A creator-led education business had five platforms and no single system behind them.
The business had an audience on YouTube, a storefront, a course platform, an older website, and a paid community, with no single CRM connecting them. I started with a full revenue systems audit and implementation blueprint, then built the funnel and automation system.
The Problem
- Audience, storefront, courses, website, and community on separate platforms
- No single CRM connecting the customer journey
- No clear view of where buyers came from
- Manual handoffs between platforms
The System
- Audit and blueprint that keeps the platforms that already work
- GoHighLevel as the central CRM and growth engine
- Funnel and automation system built from the blueprint
- Tested and working before handoff
Business Outcome
What clients say after
the system is live.
Selected from client reviews, with names removed.
Christine was extremely responsive, organized, proactive, and easy to work with. She communicated clearly, handled revisions quickly, and made sure the funnel and automation system was working properly before wrapping up the project. I’d highly recommend Christine to anyone looking for a reliable, professional, and highly responsive funnel and automation specialist.
If you are looking for someone who is smart, responsive, and really knows her stuff, Christine is your girl. I will hire again in the future for my ads management and other tasks within her talent range once current contracts end.
It was great working with Christine. She’s very fast, very thorough and very professional.
Christine was able to assist me at a short notice and was able to resolve my tech integration issues at a very timely manner. Her communication is on point and she showed initiative in recommending best practices going forward. She’s a great talent and a reliable hire!
Industries and experience.
Active client relationships plus additional project experience across other industries.
Engagement Options
Every engagement is customized around your current systems, business model, customer journey, and growth goals. After reviewing your requirements, I will recommend the right scope, implementation plan, and investment.
For businesses that need a specific system designed, built, and launched.
Projects may range from a focused workflow to a complete revenue operations infrastructure.
- CRM and pipeline architecture
- Lead capture and appointment booking
- SMS and email automation
- Email marketing systems
- AI chatbots and voice agents
- Abandoned-cart recovery
- Customer support and ticketing workflows
- Funnels and landing pages
- Tracking, integrations, and reporting
Each project is scoped individually based on its complexity, number of workflows, platforms, integrations, locations, and implementation requirements.
Book a Free Strategy CallFor businesses that need selected marketing channels or systems continuously managed and optimized.
You choose which parts of the system I run each month.
- CRM and automation management
- Meta or Google Ads management
- Email marketing
- Chatbot and AI-system monitoring
- Abandoned-cart optimization
- Lead follow-up optimization
- Funnel improvement
- Reporting and system maintenance
Your monthly scope includes only the services agreed upon in your proposal and can expand as your business grows.
Book a Free Strategy CallFor businesses that need one strategic partner to connect and manage customer acquisition, CRM, automation, funnels, follow-up, retention, and conversion optimization.
One partner accountable for how the whole system performs.
- Growth and campaign strategy
- Paid advertising
- CRM and pipeline management
- SMS and email automation
- Email marketing
- Appointment booking or e-commerce recovery workflows
- Landing pages and funnels
- AI chatbot or voice-agent systems
- Performance reporting
- Continuous testing and optimization
The partnership is customized according to the business model, number of channels, system complexity, communication volume, creative requirements, locations, and level of strategic involvement.
Book a Free Strategy CallHow Pricing Works
Share Your Requirements
You walk me through your current systems, the challenges you are running into, and the outcomes you need.
I Review the Scope
I review the scope, workflows, integrations, and ongoing requirements to understand what the build actually involves.
You Receive a Proposal
You receive a clear proposal with deliverables, timeline, and investment, so nothing is open-ended.
Work Begins
Work begins only after the scope is agreed upon.
Not Sure Which Option Fits?
Need one system built? Ongoing management for CRM, ads, email, or automation? Or a complete growth partner? Send over your current setup and priorities and I will recommend the right scope.
Book a Free Strategy CallAdvertising spend, third-party software subscriptions, and usage-based SMS, email, phone, and AI charges are separate unless specifically included in the proposal.
One person who understands
how it all connects.
Hi, I’m Christine Rama, founder of FlowRama and your Acquisition & Revenue Systems Architect.
For 13 years, I’ve helped businesses get customers through digital marketing and paid ads. Today, I connect that experience to the systems that capture inquiries, follow up, book appointments, close sales, win back missed opportunities, and bring customers back.
My work brings together Meta and Google Ads, websites, GoHighLevel, CRM, AI chat and voice agents, automations, and integrations. Tracking ties it all together, so you can see what’s working and where opportunities are slipping away.
I’ve built and managed systems for dental practices, e-commerce brands, law firms, senior placement services, educators, and local businesses. You work directly with me, from strategy to hands-on setup.
What to know before
we work together.
Whether you need a new system, help fixing what you already have, or someone to manage your marketing and automation, here’s how working with me works.
I help you attract customers and connect the systems that capture, follow up, book, sell, and retain them. That includes Meta and Google Ads, GoHighLevel, CRM setup, websites and funnels, AI chat and voice agents, automations, integrations, tracking, and reporting. You can hire me for one specific need or for a connected system.
Yes. You work directly with me on strategy, setup, and support. I do the hands-on work, explain my decisions, and keep you updated throughout the project.
Not necessarily. I review what you already use and keep what works. Where possible, I connect your tools through native integrations, APIs, webhooks, or platforms like Zapier and Make. If something does need to be replaced, I explain why before we move forward.
Yes. I can audit, fix, reorganize, or expand your existing account, including pipelines, workflows, calendars, forms, AI agents, and integrations. I can also handle a new setup or a migration.
Both. You can hire me for a setup, repair, migration, or integration, or work with me on ongoing ads and systems management. We agree on the scope, deliverables, and support before starting.
I finish what we agreed on. Before handover, I test everything in scope, show you how to use it, and fix anything in that scope that isn’t working as agreed. If you want me to keep going, ongoing management is a separate monthly service, agreed before it starts, where I monitor the work, troubleshoot issues, and keep improving things as your business changes. Anything outside the original scope is quoted separately.
It depends on the scope, how complex it is, access to your accounts, and any third-party approvals. Once I’ve reviewed your requirements, I give you a timeline with milestones so you know what to expect.
No, unless your proposal says otherwise. My fees are separate from advertising spend, software subscriptions, and usage charges. I lay out the expected costs before we begin.
Yes. I build AI chat and voice systems with tools like GoHighLevel and Vapi to answer common questions, collect lead details, help with booking, and route inquiries to your team. They’re included when they’re part of your agreed scope.
No. I won’t promise a fixed number of leads, bookings, or sales, because results depend on your offer, budget, market, and sales process. What I do is build reliable systems, track them accurately, and keep improving based on real performance.
I’ve worked with dental and healthcare practices, e-commerce brands, law and professional services firms, senior placement services, coaches and educators, and local service businesses. On our first call, we’ll figure out whether my experience fits what you need.
We talk about your goals, the tools you use now, and what’s getting in the way. I help you spot the priorities and explain how I could help. If it’s a good fit, the next step is a proposal with a clear scope and pricing.
Let's build something that
grows with your business.
Connect your store, customer data, campaigns, and follow-up into one system designed to recover revenue and increase customer lifetime value.
Book a Free Strategy CallFixed-price setup · Ongoing management available · You work directly with me